Spreading a love of Italian food and culture throughout the world.
Italia del Gusto is a private consortium of leading Italian food and wine producers. Our members are selected on the basis of the quality of their products and the status of their brands. Founded in 2006, the consortium's mission is to help member companies to improve their performance in international markets, enhancing their reputation as producers of the finest, high quality, Italian products. Italia del Gusto carries out a wide range of marketing, promotion and global communication activities, participating in international trade fairs, supporting the creation of partnerships and synergies among our members. In addition, we support the marketing of our member's products to both consumer and trade customers. Today Italia del Gusto has 30 member companies, responsible for 36 food and wine brands, every one a leader in its field. Currently Italia del Gusto member companies have a combined turnover of over 25 billion euros.
Development of trade marketing activities in the Ho.Re.Ca. sector.
Providing support regarding global communications, research, events and sales promotion.
Public relations activities within traditional media, social media and other parties of interest.
Attending international exhibitions.
Helping to create synergies, commercial and logistic partnerships among members.
Planning advertising campaigns and media strategies.